The following process should yield profitable, low competition keywords for your Adsense advertisements so you can reap the benefits of one of the finest income opportunies online, Google Adsense. This process is not perfect, but when you analyze it and try it for yourself, you can see that it makes sense. Adsense that is... the finest of the finest income opportunities online.
Step 1 Research some keywords for your niche that have a high Cost-Per-Click value. To do this, first find your keywords using the Google Adwords keyword tool or another tool that will give you niche specific lists of keywords. Save those keywords into a spreadsheet program as a csv file. Copy and paste those keywords into Google's Traffic Estimator (you will need an Adwords account). The traffic estimator will give you the estimated clicks per day and the average cost per click (Cost-Per-Click) for each keyword so that you can determine the finest income opportunities. Copy and paste this information back into your spreadsheet file for later reference.
Step 2 Multiply the average Cost-Per-Click by 30% to get an estimate of your maximum earnings per click so that you can determine the finest income opportunities. The higher the average Cost-Per-Click, the more likely the Cost-Per-Click for the 2nd - 8th positions is high as well. You want this higher average Cost-Per-Click to start because if the Cost-Per-Click starts to drop off significantly after the 3rd position, your chance of getting high click earnings as an Adsense publisher will be diminished.
Step 3 If there is a big drop going down the positions of keywords, profits will suffer. You need keywords whose values change only a little going down the list, so use an internet tool to help estimate the first eight Cost-Per-Click values and compare them. Use the ones that remain close in value as the finest choices and, thus, the finest income opportunities.
Step 4 Check to see what Adsense advertisements appear when you Google your keywords and see what order the Adsense advertisements are in.Or get dynamically displayed Adwords advertisements by using the Google Adwords Accelerator for each keyword. You will see Adsense advertisements any Adwords advertiser has on his site if he used 'Adwords for Content' in his copy.
Step 5 Compare the advertisements you found in step 4 to the results of using a keyword check function tool (available online). If the advertisers you find by doing this closely match those you found in step 4, you will more than likely have a profitable keyword and better income opportunities.
A warning sign of a bad keyword choice is finding different advertisers. NO Adsense advertisements are generated when the other advertiser doesn't use 'Adwords for Content' in his promotional copy and your chance of profit plummets making them your worst income opportunities.
Step 6 Now you must get the traffic. Use the keywords in your Adsense advertisements that scored well from all the above evaluation if you have decided to get increased viewings using the Adwords approach. Then, in your Adword advertisements, include those keywords with lower cost per click. You overall profit can be computed by taking the difference of the cost of the click you pay on your Adwords word and the earnings of the click on your Adsense words.
When you opt for SEO methods to generate site traffic, be sure to use keywords with high KEI values as these are the finest income opportunities. The KEI ration is how many searches for a keyword are done divided by the number of competing sites with the same word. -
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